about | Hannelore Veelaert - interior photographer & content creator

In 2009, during my studies in architecture & civil engineering at the University of Leuven, I started blogging at Au pays des merveilles. Intended to share everything that inspired me, my blog quickly evolved into an online magazine that allowed me to experiment with photography, writing and art direction.

After spending a semester in Lisbon, I relocated to Antwerp from where I finished my degree in architecture and engineering and did an internship with a creative studio focused on design and communication. Next, I started an internship with a local architecture and interior design office. My weekends and evenings however, were spent working on my blog and on photography jobs for several architecture offices. I was quick to realize that, despite my lifelong interest in architecture, my heart was with photography and content creation.

I quit my architectural internship and decided to further develop my career as a freelance photographer. Simultaneously, I put my years of experience in the world of blogging and social media to good use and started creating content and managing social media accounts for various businesses in the field of design and architecture. My affinity with and knowledge of this creative scene granted me with a unique point of view that comes in handy when translating the vision of a brand, office or store to powerful content and a fitting social media strategy.

Long story short: combining a background in architecture and interior design with an eye for photography, witty writing skills, a deep understanding of the everchanging world of social media and endless creativity, I’m your go-to person for anything interior related in this buzzing online world.

Let me support you with:

photography

I'll translate your vision into a compelling visual story, highlighting all the right angles.
social media

I can help you with setting up a tailor-made social media strategy that brings your vision to the right audience and keeps them coming back for more.
curation

If you're looking for the perfect mood board, an inspiring interior or product styling or an interesting city guide, give me a call!
copywriting

Whether it needs to be short and sweet for your social media or elaborate and profound for your website or magazine, putting your story into the right words (Dutch or English) is essential to tell your (potential) customers what you're all about.